V.I.P. Petfoods

The Pioneer in Chilled Pet Food 

V.I.P. (Very Important Pet) Petfoods® is built on three generations committed to the petfood industry and pet welfare. Renowned for its use of high-quality Australian meat and ingredients has made our chilled products immensely popular.

As a testament to our heritage, V.I.P. stands as Australia's premier pet food company and the foremost producer of fresh chilled pet food globally. V.I.P. has expanded its range to include beloved dog meatballs, mince, chunk toppers, and various sizes and flavors in the cherished dog rolls format.

Our happy customers

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Why buy V.I.P. Petfoods®?

Our products

V.I.P. range of chilled food includes dog rolls, pet mince and cooked meatballs can be found in the pet food fridge section.

  • V.I.P. Paws Adult Fresh Chicken Mince for Dogs & Cats Food 1kg

    V.I.P. Paws Adult Fresh Chicken Mince for Dogs & Cats Food 1kg

  • V.I.P. Petfoods Gourmet Premium Chicken Chilled Dog Roll 3kg

    V.I.P. Petfoods Gourmet Premium Chicken Chilled Dog Roll 3kg

  • V.I.P. Petfoods Chunkers Meatballs Lamb and Selected Vegetables Chilled Adult Dog Food 1kg

    V.I.P. Petfoods Chunkers Meatballs Lamb and Selected Vegetables Chilled Adult Dog Food 1kg

  • V.I.P. Petfoods Paws Fresh Tender Chicken Chilled Adult Dog Food 600g

    V.I.P. Petfoods Paws Fresh Tender Chicken Chilled Adult Dog Food 600g

  • V.I.P. Petfoods Paws Fresh Gourmet Chunky Mince Chilled Adult Dog Food 600g

    V.I.P. Petfoods Paws Fresh Gourmet Chunky Mince Chilled Adult Dog Food 600g

  • V.I.P. Petfoods Supreme Fresh Steak Mince Chilled Adult Dog Food 800g

    V.I.P. Petfoods Supreme Fresh Steak Mince Chilled Adult Dog Food 800g

  • V.I.P. Petfoods ProtaDog with Beef Steak Dinner Chilled Adult Dog Roll 1kg

    V.I.P. Petfoods ProtaDog with Beef Steak Dinner Chilled Adult Dog Roll 1kg

  • V.I.P. Petfoods Chunkers Meatballs Chicken with Scrambled Eggs and Parsley Chilled Dog Food 1kg

    V.I.P. Petfoods Chunkers Meatballs Chicken with Scrambled Eggs and Parsley Chilled Dog Food 1kg

Where to buy

Frequently asked questions

What are the benefits of feeding V.I.P. Petfoods®?

Is your V.I.P. range grain free and gluten free?

Are your V.I.P. Petfoods® for dogs or cats?

Are your V.I.P. Petfoods® complete and balanced? What does that mean?

What product types are available and how can I incorporate them into my pets’ diet?

Talk to a vet nurse

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